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📙 Inventive Negotiation: Getting Beyond Yes by John L. Graham, Lynda Lawrence, William Hernández Requejo (auth.) — free pdf


Negotiation is a core skill used in a variety of personal and commercial settings and can be the key to success. Inventive Negotiation demonstrates how to transform transaction-oriented competitive or integrative bargainers into inventive negotiators that focus on long-term commercial relationships.



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